11th Annual C.R.U.I.S.E. Service Awards Recognize Top Local Tour Operators as Rated by Passengers
A passenger’s adventures in port significantly contribute to the cruise experience, especially in such a vast and amazing place as Alaska
Santa Clarita, Calif. (Vocus) September 30, 2010
Princess Cruises is marking the end of the Alaska season with shipboard awards ceremonies celebrating the year’s top-rated local tour operators. The line’s 11th annual C.R.U.I.S.E. service awards used passenger feedback throughout the season to determine the best shore excursion experiences and guides in each port on Alaska itineraries.
Award winners were chosen from Princess’ extensive line-up of more than 200 Alaska shore excursion options, and recognize the most popular tours, individual guides and dock representatives in the communities where Princess ships call. The awards underscore the important role that local tour operators in each community play in a passenger’s cruise experience, and winners are determined primarily by tour scores and comments made on passenger surveys throughout the season.
“A passenger’s adventures in port significantly contribute to the cruise experience, especially in such a vast and amazing place as Alaska,” said Jan Swartz, Princess Cruises executive vice president. “So the local tour operators who provide these unforgettable excursions definitely deserve our recognition and thanks for making our passengers’ visits so memorable.”
The C.R.U.I.S.E. program is the longest running customer service program in the cruise industry. The Alaska awards were begun in 2000 and cap off a season-long effort to recognize the role that Alaskan-owned tour partners play in passengers’ cruise experiences. Tour Guide of the Season and Dock Representative of the Season award winners receive $100, a letter of commendation, a plaque, a ship tour and lunch onboard with their family. Operators of the Shore Excursion of the Season receive a plaque and a letter of commendation, a tour of the ship, and lunch onboard for company officials.